PředmětyPředměty(verze: 945)
Předmět, akademický rok 2023/2024
   Přihlásit přes CAS
Media and Cultural Studies – Concepts, Traditions and Currents - AISE00037
Anglický název: Media and Cultural Studies – Concepts, Traditions and Currents
Zajišťuje: Ústav informačních studií a knihovnictví (21-UISK)
Fakulta: Filozofická fakulta
Platnost: od 2023
Semestr: zimní
Body: 5
E-Kredity: 5
Způsob provedení zkoušky: zimní s.:
Rozsah, examinace: zimní s.:0/2, Zk [HS]
Počet míst: neurčen / 35 (30)
Minimální obsazenost: neomezen
4EU+: ne
Virtuální mobilita / počet míst pro virtuální mobilitu: ne
Stav předmětu: vyučován
Jazyk výuky: angličtina
Způsob výuky: prezenční
Způsob výuky: prezenční
Další informace: https://uisk.ff.cuni.cz/en/exchange-students/erasmus-courses/
Poznámka: předmět je možno zapsat mimo plán
povolen pro zápis po webu
při zápisu přednost, je-li ve stud. plánu
Garant: PhDr. Jiřina Šmejkalová, CSc.
Vyučující: PhDr. Jiřina Šmejkalová, CSc.
Třída: A – Mezioborová nabídka VP: Informace a nová média
Anotace - angličtina
Poslední úprava: PhDr. Jiřina Šmejkalová, CSc. (06.10.2023)
Course description:
This course is designed to introduce students to the analytical terms and research methods, as well as interpretive strategies employed in contemporary media and cultural studies in order to support their capacity to analyse and conceptualize critically the transformation of print and books in contemporary media environment. Among the questions addressed are the following ones: Can a process of contesting a society’s media representations produce significant social change? How does the central project of British Cultural Studies relate to orthodox Marxist scepticism? Moreover, what is the methodological legacy of British cultural studies in the process of studying and researching democratization and commercialization of culture in former socialist countries of East and Central Europe after the end of the Cold War? There is a special focus on interdisciplinary approaches which<br>
allow examining the ways in which cultural processes are produced, distributed, consumed, and responded to.
Students are to investigate varied dimensions of cultural production and reception; learn to comprehend them in their broader social, aesthetic, ethical, and political contexts. The course also aims at introducing the ideas of key scholars who have shaped the development of the field, including Stuart Hall, Raymond Williams, Richard Hoggart, Ann Gray, Paul Gilroy, John Fiske; key figures upon whom CS has drawn (Karl Marx, Theodore Adorno, Walter Benjamin, Pierre Bourdieu, Antonio Gramsci); and those who – more or less independently advanced some of its key impulses and challenges (Judith Butler, Edward Said, Robert Darnton).
Though the course is primarily designed for international/Erasmus students, capacity allowing it is also suitable for the domestic ones who need to master the appropriate conceptual frameworks and linguistic competence that would facilitate their study abroad.
Sylabus - angličtina
Poslední úprava: PhDr. Jiřina Šmejkalová, CSc. (12.10.2023)

Media and Cultural Studies:

Concepts, Traditions and Currents


Ph.Dr. Jiřina Šmejkalová, CSc.




Alasuutari, P. (1995) Researching Culture: Qualitative Method and Cultural Studies. London: Sage.

Altick, R. D. (1967) The English Common Reader: A Social History of the Mass Reading Public 1800–1900. Chicago: Chicago university Press.

Bren, P. (2010). The Greengrocer and his TV. The Culture of Communism after the 1968 Prague Spring. Ithaka and London: Cornell University Press.

Clifford, J, (1992) „Traveling Cultures“; in Lawrence Grossberg, Cary Nelson, Paula A. Treichler (edd.): Cultural Studies. New York/London: Routledge. Pp. 96–112

Curran, J. and Myung-Jin Park, eds. (2000), De-Westernizing Media Studies.Routledge.

Darnton, Robert – Roche, D. edd. (1989) Revolution in Print: The Press in France, 1775–1800. Berkeley/London/New York: University of California Press/New York Public Library.

Dobrenko, E. (1997) The Making of the State Reader: Social and Aesthetic Contexts of the Reception of Soviet Literature. Stanford, California: Stanford University Press.

Easthope, A. (1991) Literary into Cultural Studies. London: Routledge.

Eisenstein, E. (1979) The printing Press as an Agent of Change: Communications and Cultural Transformations in Early modern Europe (2 vols. ed.). Cambridge UK: Cambridge University Press.

Engels, F. (1993) The Condition of the Working Class in England. Oxford/New York: Oxford University Press.

Grossberg, L., Nelson, C., Treichler, P. eds.(1992). Cultural Studies New York: Routledge.

Hoggart, R. (1992 [1957]) The Uses of Literacy. London: Penguin.

Harding, J. and Pribram, E. D. eds.(2009) Emotions: a Cultural Studies Reader. Routledge.

Lutter, C. – Musner, L. edd. (2003) Kulturstudien in Österreich. Wien: Locker Verlag.

Burns, R. ed. (1995) German Cultural Studies: An Introduction. Oxford University Press.

O’Sullivan, T. et al. (1994) Key Concepts in Communication and Cultural Studies.London/New York: Routledge.

Storey, J. (1996) What is Cultural Studies? A Reader. New York: St. Martin Press.

Šmejkalová, J. (2007) “Cultural and Media Studies: The Politics of Location. An Interview with Ann Gray”, Media Studies 1:4. 


Šmejkalová, J. (2011) Cold War Books in the ‘Other’ Europe and What Came After. Leiden, Boston, Brill.

Šmejkalová J., Lishaugen R. (2019): “Reading East of the Berlin Wall”, PMLA, no 134, pp. 178-187.

Thompson, E. P. (1985) The Making of the English Working Class. New York: Oxford University Press.

Williams, R. (1992 [1961]) The Long Revolution. London: Hoggarth Press.

(1983) Writing in Society. London: Verso.

(1983) Keywords. London: Fontana.




The Cultural Studies Association (U.S.A.) http://www.culturalstudiesassociation.org/

ACS - Association For Cultural Studies http://cultstud.org/

The International Journal of Cultural Studies http://ics.sagepub.com/content/current

CLCWeb: Comparative Literature and Culture http://www.thepress.purdue.edu/journals/clcweb

Theory, Culture & Society http://tcs.sagepub.com/content/current

European Journal of Cultural Studies http://ecs.sagepub.com/content/current

New Formations: A Journal of Culture / Theory / Politics http://www.lwbooks.co.uk/journals/newformations/about.html

Culture Machine http://culturemachine.net/index.php/cm/issue/current

Webs of the key departments of Media and Cultural Studies in the USA and UK: University of California, Davis; Stanford; George Mason U.; Warwick; Goldsmith, Westminster, Sheffield, Leeds, Loughborough.


Go out to be ‚in’:









Prague Libraries and resource centres:










Assessment – Final Essay – 10 pgs. - to be submitted by 19 January 2024

“Power, Hegemony and Identity in … (the filmic/literary text of your choice …)”


For dates and location see the SIS timetable.  


1.     Introduction: Self-presentation, content & structure & assessment & resources & key concepts 



Country & university & subjects you currently study

Your reasons for coming to Charles University/Prague

Your dreamed off professional future

Independent study & open book task for the next (!) session:

You will be assigned one of the following concepts to provide a brief definition and refer to the names of scholars who developed these concepts theoretically:

1.     Culture, popular culture, subculture, everyday life, cultural consumption

2.     Discourse, identity, gender, ideology, patriarchy

3.     Power, hegemony, agency, propaganda, censorship, dissent

4.     Representation, text, canon, reader, UGC - user generated content, performance, interactivity

5.     Symbolic economy, cultural capital, culture industry

6.     Encoding/decoding: dominant - negotiated - oppositional reading positions

7.     Diaspora, subaltern, globalization, multiply identities, modern/post-modern subject 


Support reading for next session and independent study:

Williams, R. (1973) “Base and Superstructure in Marxist Cultural Theory.” 1973. First published in New Left Review, Vol. 0, Iss. 82, (Nov 1, 1973). Reprinted in Williams, R. Problems in Materialism and Culture: Selected Essays, Verso 1980, pp 30-49.

Williams, R. (1983) Keywords. London: Fontana.

O’Sullivan, T. et al. (1994) Key Concepts in Communication and Cultural Studies. London/New York: Routledge.

Šmejkalová, J. (2007) “ Cultural and Media Studies: The Politics of Location. An Interview with Ann Gray”, Media Studies 1:4.




2.    What is Media & Cultural Studies? Concepts & Ideas & Origins & Inspirations: Birmingham and Beyond & ‘God fathers’


Independent study for next session: Watch and/or read one of the following products Czech Cold-War or post-Cold War culture, take notes and prepare the key points of further discussion:


The Shop on Main Street (Obchod na korze) dir. Ján Kadár and Elmar Klos (1965)

Daisies (Sedmikrásky) dir. Věra Chytilová (1966)

Closely Watched Trains (Ostře sledované vlaky) dir. Jiří Menzel (1967)

The Firemen's Ball (Hoří, má panenko) dir. Miloš Forman (1967) and/or any of Forman’s films!

Kolya (Kolja) dir. Jan Svěrák (1996)

Cosy Dens (Pelíšky) dir. Jan Hřebejk (1999)


Fiction and non-fiction:

Any text (in translation!) by one of the following authors:

Milan Kundera (The Joke)

Josef Škvorecký (The Miracle Game)

Bohumil Hrabal (I Served the King of England)

Václav Havel (The Garden Party/Zahradní slavnost), 1963; The Power of the Powerless:


Six Asides About Culture:


Jáchym Topol (City Sister Silver, Catbird Press, 2000)

Alena Mornštajnová: Hana, 2020 [https://www.parthianbooks.com/products/hana]


Support reading for next session and independent study:


Curran, J. and Myung-Jin Park, eds. (2000), De-Westernizing Media Studies. Routledge. Recommended: “Beyond globalization theory”, Pp 3-18.

Šmejkalová, J. (2011) Cold War Books in the ‘Other’ Europe and What Came After. Leiden, Boston, Brill.

Bren, P. (2010). The Greengrocer and his TV. The Culture of Communism after the 1968 Prague Spring. Ithaka and London: Cornell University Press.

Jussi Parikka http://jussiparikka.net/

Bruno Latour http://www.bruno-latour.fr/



3.    De-westernizing  Media & Cultural Studies; Cold War culture and what came after? Current Trends – new materialism & media archaeology

Final Essay – discussion of the content and form; instructions and guidance


Learning Outcomes
The course is designed as an entryway to the academic field of Media and Cultural Studies, mainly for international students in information and librarianship studies as well as other areas taught at the Faculty of Arts. The following learning outcomes are to fulfil this purpose:

  • Students will become familiar with the established terminology of Media and Cultural Studies, (i.e., culture (high - popular); power& agency; identity & subjectivity; Marxism & ideology; hegemony & resistance; gender, race, post-colonialism) as well as the ‘hottest trends’ in thinking about culture, media and society (new materialism & machinology).
  • Students will learn how to situate Media and Cultural Studies within disciplinary and historical context of social sciences and humanities in the 20th and early 21st centuries. 
  • Students will examine interdisciplinary critical perspectives and learn how to articulate the diverse and sometimes contested meanings of cultural objects and processes. 
  • Students will explore strategies of linking knowledge of cultural processes to everyday life practices, while acquiring basic understanding of research methods in the field.



Course evaluation

1) Active Participation in the class 20 %

3) Final Essay 80 %


The grading scale:


100 - 90 %

A (1)

89 - 80 %

B (2)

79 - 60 %

C (3)

59 - 0 %

F (4)




Learning and working at the Faculty of Arts, Charles University is challenging and it should be rewarding. Students for this course will come from a variety of academic fields as well as cultural and national backgrounds. While some may be already familiar with many of the themes discussed in this course, for others they may represent a major challenge. The international and interdisciplinary nature of the student’s body will enrich your learning experience. The purpose of this brief Etiquette Guide is to suggest ways of improving that experience for everyone.


Recognise that we will not always share the same points of view.

Treat people fairly, with courtesy and respect. Any ethnic, racial or sexual discrimination is considered immoral and is prohibited.

Acknowledge that our personal behaviour has an impact on others.


In lectures:

Late arrivals to the class and talking in lectures is distracting for everyone.

Laptops, Tablets and Phones: It is strongly advised to turn these off in all lectures, unless they are required for note taking. They should always be switched off when the lecturer requests this.

Preparation for the class. The reading and other preparation that you are asked to undertake before a session is vital to your benefit from the course as well as for facilitating student discussion. While given the size of the class an in-depth control of the reading week by week cannot be secured, it is your responsibility to apply the independent learning principles.

Plagiarism:  Plagiarism is the passing off of another person’s thoughts, ideas, writings or images as one’s own.  A student commits plagiarism when he or she incorporates in his or her own work substantial unacknowledged portions of another person’s material, or attempts to pass off such work as original through its inclusion.  Plagiarism is an act of fraud.



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