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Code	Title	Guarantor(s)	Semester	Hours per week, examination	E-Credits	Department	Faculty	Virtual mobility	Capacity	4EU+
JKB002	Czech Language in Communication Practises	PhDr. Tereza Klabíková Rábová, Ph.D.	winter	winter s.:1/1, MC [HT]	6	23-KMKPR	11230	no		no
JKB007	Social Psychology	Mgr. Ing. Marek Vranka	winter	winter s.:1/1, MC [HT]	6	23-KMKPR	11230	no		no
JKB008	Economy and Communication	Ing. Bc. Petra Koudelková, Ph.D.	summer	summer s.:1/1, MC [HT]	5	23-KMKPR	11230	no		no
JKB013	The History and Theory of Marketing Communication	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:2/0, Ex [HT]	6	23-KMKPR	11230	no		no
JKB014	Digital Communication	Ing. Bc. Hana Moravcová, Ph.D.	summer	summer s.:0/2, MC [HT]	4	23-KMKPR	11230	no		no
JKB015	Public relations	doc. PhDr. Denisa Hejlová, Ph.D., doc. PhDr. Jan Halada, CSc.	winter	winter s.:2/0, Ex [HT]	6	23-KMKPR	11230	no		no
JKB016	Research in Marketing	Ing. Milan Postler, Ph.D.	summer	summer s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB017	Czech language Exercises	PhDr. Tereza Klabíková Rábová, Ph.D., PhDr. Soňa Schneiderová, Ph.D.	summer	summer s.:0/2, MC [HT]	4	23-KMKPR	11230	no		no
JKB018	Creative Thinking	Ing. Bc. Hana Moravcová, Ph.D.	winter	winter s.:2/0, Ex [HT]	4	23-KMKPR	11230	no		no
JKB019	Critical Thinking and Ethics of Communication	Mgr. Ing. Jana Rosenfeldová, Ph.D., Ing. Bc. Hana Moravcová, Ph.D.	winter	winter s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JKB020	Culture of Public Speech	PhDr. Soňa Schneiderová, Ph.D.	summer	summer s.:0/2, MC [HT]	4	23-KMKPR	11230	no		no
JKB021	Marketing management	Ing. Bc. Petra Koudelková, Ph.D.	summer	summer s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB022	Political marketing	Mgr. Anna Shavit, Ph.D., Mgr. Marcela Konrádová, Ph.D.	summer	summer s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB023	Practise - marketing	Mgr. Marcela Konrádová, Ph.D.	summer	summer s.:0/0, C [HT]	3	23-KMKPR	11230	no		no
JKB024	Applied Marketing Communication	Ing. Ladislav Báča, Ing. Ondřej Obluk	winter	winter s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB025	Behavioral Economics	Mgr. Ing. Marek Vranka, doc. Ing. Petr Houdek, Ph.D.	summer	summer s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB026	Strategy Communication	MgA. Martin Ayrer	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB027	Enterpreneur Communication and Firm Culture	Ing. Tomáš Poucha	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB028	Actual Trends of Marketing and PR I	Mgr. Ing. Marek Vranka, Mgr. Marcela Konrádová, Ph.D.	winter	winter s.:0/2, C [HT]	2	23-KMKPR	11230	no		no
JKB030	Interpretation of marketing texts	Mgr. Ing. Jana Rosenfeldová, Ph.D.	summer	summer s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB032	Branding	Ing. Přemysl Průša	winter	winter s.:1/1, Ex [HT]	3	23-KMKPR	11230	no		no
JKB034	Creativity in Marketing Communication	Mgr. Martin Bezouška	winter	winter s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB036	Marketing communication of small and medium enterprises	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB037	Fashion brand marketing I - theory	doc. PhDr. Denisa Hejlová, Ph.D., Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB038	Sports marketing	Mgr. Ing. Kateřina Turková, Ph.D.	summer	summer s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB041	In-store Marketing	Daniel Jesenský	summer	summer s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB109	Project of IKSŽ - Media and marketing practise I	Mgr. Ing. Jana Rosenfeldová, Ph.D.	winter	winter s.:0/2, C [HT]	4	23-KMKPR	11230	no		no
JKB110	Book as a Medium I	doc. PhDr. Jan Halada, CSc.	winter	winter s.:2/0, MC [HT]	4	23-KMKPR	11230	no		no
JKB111	Book as a Medium II	doc. PhDr. Jan Halada, CSc., Mgr. Antonín Kočí	summer	summer s.:2/0, MC [HT]	4	23-KMKPR	11230	no		no
JKB125	Public Relations practise	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:0/2, C [HT]	3	23-KMKPR	11230	no		no
JKB130	Actual Trends of Marketing and PR II	Mgr. Ing. Marek Vranka, Mgr. Marcela Konrádová, Ph.D.	summer	summer s.:0/2, C [HT]	2	23-KMKPR	11230	no		no
JKB131	Fashion marketing II	doc. PhDr. Denisa Hejlová, Ph.D., Ing. Bc. Petra Koudelková, Ph.D.	both	1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB132	Intercultural Marketing	Mgr. Ing. Jana Rosenfeldová, Ph.D.	winter	winter s.:1/1, Ex [HT]	3	23-KMKPR	11230	no		no
JKB133	Project Management	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB142	Digital Marketing in International Context	Mgr. Pavel Hacker	summer	summer s.:0/2, C [HT]	3	23-KMKPR	11230	no		no
JKB162	Project ICSJ - Media and Marketing Practics II	Mgr. Tereza Ježková, Ph.D., Mgr. Ing. Jana Rosenfeldová, Ph.D.	summer	summer s.:0/2, C [HT]	4	23-KMKPR	11230	no		no
JKB163	Cultural Roots of Modern Society	doc. PhDr. Jan Halada, CSc.	summer	summer s.:2/0, MC [HT]	3	23-KMKPR	11230	no		no
JKB164	Communicating with the Media	PhDr. Soňa Schneiderová, Ph.D.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB165	Diplomacy and diplomatic communication	Jozef Braun	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKB166	Media Relations	Nina Ortová, M.A.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB167	Emotions in Marketing	Mgr. Anna Shavit, Ph.D.	both	1/1, C [HT]	3	23-KMKPR	11230	no		no
JKB168	Information in the public space	PhDr. Kamil Švec, Ph.D.	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKB169	Political institution and the media	PhDr. Kamil Švec, Ph.D.	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKB191	Strategic Communication: A Practice	MgA. Martin Ayrer	summer	summer s.:0/2, C [HT]	3	23-KMKPR	11230	no		no
JKB194	Codes of Marketing Communication	Mgr. Martin Bezouška	summer	summer s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB195	Fashion and Fashion Photography as a Form of Nonverbal Communication	Ing. Jana Máchalová, MgA. Ing. Julie Štybnarová	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKB197	Sustanaible Communication	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKB198	Media and Sustainability Communication	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB201	Marketing and Media Literacy	PhDr. Radim Wolák	summer	summer s.:0/2, C [HT]	2	23-KMKPR	11230	no		no
JKB205	The psychology of morality	Mgr. Ing. Marek Vranka, JUDr. Ing. Petr Koblovský, Ph.D.	summer	summer s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB207	Introduction to Psychology	Mgr. Ing. Marek Vranka	summer	summer s.:2/0, Ex [HT]	5	23-KMKPR	11230	no		no
JKB218	Creative Attitudes in Decision-making Process	Ing. Tomáš Poucha	summer	summer s.:0/2, C [HT]	3	23-KMKPR	11230	no		no
JKB222	(CRM for 21st century and	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB223	Psychology of Happiness and Well-being	Mgr. Ing. Marek Vranka, JUDr. Ing. Petr Koblovský, Ph.D.	winter	winter s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKB224	Career course	PhDr. Tereza Klabíková Rábová, Ph.D.	both	0/2, C [HT]	2	23-KMKPR	11230	no		no
JKM199	Biodiversity, Sustainability in the Agro-Food System	Ing. Bc. Petra Koudelková, Ph.D.	summer	summer s.:2/0, C [HT]	3	23-KMKPR	11230	no		no
JKM500	Strategic Communication: Basic Theories and Approaches	doc. PhDr. Denisa Hejlová, Ph.D., prof. PhDr. Martin Potůček, CSc., M.Sc.	winter	winter s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM501	Strategic Management and Decision Making	Ing. Bc. Petra Koudelková, Ph.D., JUDr. Ing. Petr Koblovský, Ph.D.	summer	summer s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM502	Psychology and Behavioral Economics in Communication	Mgr. Ing. Marek Vranka, doc. Ing. Petr Houdek, Ph.D.	summer	summer s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM503	Contemporary Trends in Social and Media Communication	prof. PhDr. Jan Jirák, Ph.D., PhDr. Tereza Klabíková Rábová, Ph.D., PhDr. Soňa Schneiderová, Ph.D.	summer	summer s.:2/2, Ex [HT]	10	23-KMKPR	11230	no		no
JKM504	Methodology of Research	Mgr. Ing. Jana Rosenfeldová, Ph.D., Mgr. Ing. Marek Vranka, doc. Ing. Petr Houdek, Ph.D.	winter	winter s.:2/0, Ex [HT]	4	23-KMKPR	11230	no		no
JKM505	Selected Chapters in History of Communications	doc. PhDr. Jan Halada, CSc.	summer	summer s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM506	Statistics and Data Analysis	Mgr. Ing. Marek Vranka, doc. Ing. Petr Houdek, Ph.D.	winter	winter s.:2/0, MC [HT]	4	23-KMKPR	11230	no		no
JKM507	Trend Analysis and Predictions	Ing. Bc. Hana Moravcová, Ph.D., JUDr. Ing. Petr Koblovský, Ph.D.	summer	summer s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM508	Specifics of Digital Communication	PhDr. Filip Huněk, Ph.D.	winter	winter s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM509	Role of Social Media and Influencers in Strategic Communication	doc. PhDr. Denisa Hejlová, Ph.D., Mgr. Michaela Konopásková, Mgr. David Panýr	winter	winter s.:2/0, Ex [HT]	8	23-KMKPR	11230	no		no
JKM510	Thesis Seminar	doc. Ing. Petr Houdek, Ph.D.	both	0/2, C [HT]	4	23-KMKPR	11230	no		no
JKM511	Strategic Communication in an Intercultural Context	Mgr. Ing. Jana Rosenfeldová, Ph.D.	summer	summer s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JKM512	Theoretical Aspects of Government Communication	Mgr. Anna Shavit, Ph.D., Mgr. Marcela Konrádová, Ph.D.	winter	winter s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JKM513	System and the practice of contemporary Czech language	PhDr. Soňa Schneiderová, Ph.D.	winter	winter s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JKM514	Political Management and Leadership I	Mgr. Anna Shavit, Ph.D., Mgr. Marcela Konrádová, Ph.D.	winter	winter s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JKM515	Political Management and Leadership II	Mgr. Anna Shavit, Ph.D., Mgr. Marcela Konrádová, Ph.D.	summer	summer s.:0/2, Ex [HT]	4	23-KMKPR	11230	no		no
JKM517	Theory and Practice of Negotiation	PhDr. Tereza Klabíková Rábová, Ph.D., PhDr. Soňa Schneiderová, Ph.D.	summer	summer s.:1/1, MC [HT]	4	23-KMKPR	11230	no		no
JKM519	Research Practice	doc. Ing. Petr Houdek, Ph.D.	summer	summer s.:0/2, C [HT]	4	23-KMKPR	11230	no		no
JKM520	Professional Practice	Mgr. Marcela Konrádová, Ph.D.	summer	summer s.:0/2, C [HT]	4	23-KMKPR	11230	no		no
JKM521	Nation Branding	doc. PhDr. Denisa Hejlová, Ph.D.	summer	summer s.:1/1, C [HT]	4	23-KMKPR	11230	no		no
JKM523	Public Affairs	Jana Marco, PhDr. Mgr. Václav Nekvapil, Ph.D.	summer	summer s.:1/1, MC [HT]	4	23-KMKPR	11230	no		no
JKM524	Introduction to Surveillance Studies I	Mgr. Daniel Slavíček, Ph.D.	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM526	Introduction to Surveillance Studies II	Mgr. Daniel Slavíček, Ph.D.	summer	summer s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM527	Brand management in Disinformation Era	Mgr. Jindřich Oukropec, DiS.	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM528	Communication Practice - Workshops	Ing. Bc. Petra Koudelková, Ph.D.	winter	winter s.:0/2, C [HT]	3	23-KMKPR	11230	no		no
JKM529	Antropology and Meanings	doc. PhDr. Martin Soukup, Ph.D.	summer	summer s.:2/0, Ex [HT]	4	23-KMKPR	11230	no		no
JKM530	Communication of Science and Research Institutions	doc. PhDr. Denisa Hejlová, Ph.D.	winter	winter s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM531	Media Training	MgA. Martin Ayrer	winter	winter s.:0/2, C [HT]	2	23-KMKPR	11230	no		no
JKM532	Strategic People Management	Ing. Táňa Panýrová	both	1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM533	Media relations	Mgr. Michal Vlasák	summer	summer s.:1/1, C [HT]	3	23-KMKPR	11230	no		no
JKM534	Effective Communication in a Public Sector	Mgr. Marek Zeman	winter	winter s.:1/1, MC [HT]	4	23-KMKPR	11230	no		no
JKM535	Theoretical Concepts of Strategical Management	JUDr. Ing. Petr Koblovský, Ph.D.	winter	winter s.:1/1, MC [HT]	4	23-KMKPR	11230	no		no
JKM536	Artificial Intelligence in Communication	Mgr. Martin Richter	summer	summer s.:1/1, MC [HT]	4	23-KMKPR	11230	no		no
JKM537	Role of social media and influencers in strategic communication	doc. PhDr. Denisa Hejlová, Ph.D., Mgr. Michaela Konopásková, Mgr. David Panýr	summer	summer s.:0/2, MC [HT]	3	23-KMKPR	11230	no		no
JKM596	Politics and Media in High-Stakes International Conflicts	Mgr. Anna Shavit, Ph.D.	summer	summer s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKM597	Branding and brand building	Mgr. et Mgr. Filip Janouch, Mgr. Michal Bubeníček	winter	winter s.:1/1, MC [HT]	3	23-KMKPR	11230	no		no
JKM598	Risk Intelligence for Global Public and Private Sector	Mgr. Filip Scherf	summer	summer s.:1/1, Ex [HT]	4	23-KMKPR	11230	no		no
JSZ008	Economic Theory of Marketing		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ009	History and Theory of Marketing Communication and Public Relations		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ010	Theory of Social Communication		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ388	Marketing Communication and PR		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ400	Basic theoretical concepts and historical context of strategic communication		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ401	Strategic Communication in the Context of Related Disciplines		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no
JSZ402	Contemporary Issues in Communication		both	0/0, STEX [HT]	0	23-KMKPR	11230	no		no