Graphic Design II - OB2321030
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Writing as a fundamental cultural phenomenon of human history. Its origins and development. Cultural and artistic-pictorial
roots of writing in European and non-European cultures. Creation of lettering, calligraphy and their usage in today?s applied
graphic art and graphic design.
Book as a product and a carrier of culture. Manuscript, letterpress and present written and pictorial message in media.
Euroamerican civilization and books. Book and periodical publications typography. Corporate visual style, its history,
development and today?s forms.
Last update: BAKAIOVA/PEDF.CUNI.CZ (17.07.2008)
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To reach understanding for the role of handwriting in the world history, with the emphasis of the connections with cultural roots of the development of writing in Europe. Book and its transformations in human history. Book and typography. Writing and book today.
Last update: BAKAIOVA/PEDF.CUNI.CZ (16.09.2008)
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BLAŽEJ, B.: Grafická úprava tiskovin. SNTL, Praha 1995.
BOHATCOVÁ, M. a kol.: Česká kniha v proměnách staletí. Panorama, Praha 1990. DUSONG, J.-L., SIEGWARTOVÁ, F.: Typografie - od olova k počítačům. Praha 1997. DYRYNK, K.: Typograf o knihách Kentaur, Praha 1993. HLAVSA, O., WICK, K.: Typografia I.-III. Odeon, Praha 1976, 1981, 1986. KOČIČKA, P., BLAŽEK, F.: Praktická typografie. Computer Press, Brno 2002. MUZIKA, F.: Krásné písmo ve vývoji latinky. NČVU, Praha 1958. Časopisy: Graphis, Font, Typografia, Deleaur Last update: BAKAIOVA/PEDF.CUNI.CZ (16.09.2008)
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lecture, seminar
Last update: BAKAIOVA/PEDF.CUNI.CZ (17.07.2008)
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Integrated set of seminar work. Theoretical seminar work on chosen topic. Test on the topics talked over the semester.
Last update: BAKAIOVA/PEDF.CUNI.CZ (16.09.2008)
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Sylabus:Development of the writing from the hand written pictographs to the computer typography. Culture centers and their role in history. Europe tradition and roots of culture. Transformations of forms in the relation with time. Manuscripts, their predecessors - scrolls and letterpress. Modern typography and contemporary book.
Key words: Icons today. Corporate style.Icon, phonetic writing, centers of the culture, typography, book in the history and today Last update: BAKAIOVA/PEDF.CUNI.CZ (16.09.2008)
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