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Course, academic year 2024/2025
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Risk Intelligence for Global Public and Private Sector - JKM598
Title: Risk Intelligence for Global Public and Private Sector
Guaranteed by: Department of Marketing Communication and Public Relations (23-KMKPR)
Faculty: Faculty of Social Sciences
Actual: from 2024
Semester: summer
E-Credits: 4
Examination process: summer s.:
Hours per week, examination: summer s.:1/1, Ex [HT]
Capacity: 20 / 20 (20)
Min. number of students: 5
4EU+: no
Virtual mobility / capacity: no
State of the course: taught
Language: English
Teaching methods: full-time
Note: course can be enrolled in outside the study plan
enabled for web enrollment
Guarantor: Mgr. Filip Scherf
Teacher(s): Mgr. Filip Scherf
Mgr. Martin Synkule
Michael Vintr
Class: Courses for incoming students
Incompatibility : JTB341
Annotation
Communication professionals in diverse sectors – governments, businesses, NGOs – need to navigate multiple economic, political, and security risks. In today’s globalized world, risks no longer exist individually in predefined lists, but instead, they are interconnected and influenced by one another. Understanding, analyzing, and negotiating these risks has become a professional field – Risk Intelligence – sought after by world’s leaders in both the public and the private sectors. This course introduces students to the growing field of Risk Intelligence, an integral part of both strategic and crisis communication. We will first explore the complexity of risks and their impacts on governments, businesses, and individuals alike. Second, we will provide students with practical techniques to analyze the risks, and with skills that will be valuable for their future careers across various sectors of public service, international affairs, and the private sector.
Last update: Scherf Filip, Mgr. (29.01.2024)
Aim of the course

Learning Objectives: At the completion of this course, students will be able to:

 

‒        Describe what Risk Intelligence is, who needs it, how it supports informed decision-making and both strategic and crisis communication in both public and private sectors.

‒        Understand the relevance of Risk Intelligence for various careers of communication professionals.

‒        Use the newly acquired skills of Risk Intelligence and understanding of the different risk areas to independently complete various types of both academic and professional outputs.

Last update: Scherf Filip, Mgr. (29.01.2024)
Course completion requirements

Grading is based on the Dean's Measure no. 20/2019: https://fsv.cuni.cz/deans-measure-no-20/2019

  • 91% and more   => A
  • 81-90%             => B
  • 71-80%             => C
  • 61-70%             => D
  • 51-60%             => E
  • 0-50%               => F

More in SMĚRNICE S_SO_002: Organizace zkouškových termínů, kontrol studia a užívání klasifikace A–F na FSV UK.

Last update: Kot Pavel, Ing. (04.12.2023)
Literature

Please refer to the syllabus below and to Moodle to get access.

Last update: Scherf Filip, Mgr. (29.01.2024)
Teaching methods

The primary pedagogical approach to this class is the case method. Drawing upon the instructors’ professional experiences, the course aims to be highly practical. As such, the course draws primarily on real and practical examples and case studies to consider what types of risk exist, how they are identified, how they influence each other, and explore whether they can be managed.

 

Last update: Kot Pavel, Ing. (04.12.2023)
 
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