Nation Branding and Post War Reconstruction - JKM596

• Title: Nation Branding and Post War Reconstruction
• Czech title: Nation Branding a poválečná rekonstrukce
• Guaranteed by: Department of Marketing Communication and Public Relations (23-KMKPR)
• Faculty: Faculty of Social Sciences
• Actual: from 2024
• Semester: summer
• E-Credits: 3
• Examination process: summer s.:
• Hours per week, examination: summer s.:1/1, MC [HT]
• Capacity: 10 / 10 (10)
• Min. number of students: unlimited
• 4EU+: no
• Virtual mobility / capacity: yes / unlimited
• Key competences: critical thinking, data literacy
• State of the course: taught
• Language: English
• Teaching methods: distance
• Note: course can be enrolled in outside the study plan; enabled for web enrollment; priority enrollment if the course is part of the study plan
• Guarantor: Mgr. Anna Shavit, Ph.D.
• Teacher(s): Mgr. Anna Shavit, Ph.D.

Literature

Specific materials will be assigned to the individual sessions.

 Required reading:

Bennett, O. (2020). Cultural diplomacy and international cultural relations (1). In Cultural Diplomacy and International Cultural Relations: Volume I (pp. 1-1). Routledge.‏

Brown, J. (2020). Arts diplomacy: The neglected aspect of cultural diplomacy. In Routledge handbook of public diplomacy (pp. 79-81). Routledge.‏

Carbó-Catalan, E., & Sanz, D. R. (Eds.). (2022). Culture as Soft Power: Bridging Cultural Relations, Intellectual Cooperation, and Cultural Diplomacy. Walter de Gruyter GmbH & Co KG.‏

Dianová, M. (2020). Nation Branding in the Context of State Administration Agenda. In Examining Cultural Perspectives in a Globalized World (pp. 46-64). IGI Global.‏

Dinnie, K., & Sevin, E. (2020). The changing nature of nation branding: Implications for public diplomacy. In Routledge Handbook of Public Diplomacy (pp. 137-144). Routledge.‏

Edgerly, S., & Vraga, E. K. (2020). Deciding what’s news: News-ness as an audience concept for the hybrid media environment. Journalism & Mass Communication Quarterly, 97(2), 416-434.‏

Goff, P. M. (2020). Cultural diplomacy. In Routledge Handbook of Public Diplomacy (pp. 30-37). Routledge.‏

Peretz, D., & Doron, G. (2018). The government and politics of Israel. Routledge.‏

Scott-Smith, G. (2018). Cultural diplomacy. In Global Diplomacy (pp. 176-190). Routledge.‏

 

Last update: Shavit Anna, Mgr., Ph.D. (24.01.2025)