Managing Multimedia Projects - JKB105

• Title: Managing Multimedia Projects
• Guaranteed by: Department of Journalism (23-KZ)
• Faculty: Faculty of Social Sciences
• Actual: from 2020
• Semester: winter
• E-Credits: 4
• Examination process: winter s.:
• Hours per week, examination: winter s.:1/1, C [HT]
• Capacity: 20 / 20 (40)
• Min. number of students: 10
• 4EU+: no
• Virtual mobility / capacity: no
• State of the course: taught
• Language: English, Czech
• Teaching methods: full-time
• Teaching methods: full-time
• Note: course can be enrolled in outside the study plan; enabled for web enrollment; priority enrollment if the course is part of the study plan
• Guarantor: Bc. Ondřej Juřík
• Teacher(s): Bc. Ondřej Juřík
• Class: Courses for incoming students
• Incompatibility : JJB086
• Is incompatible with: JJB086

Annotation

Last update: Bc. Ondřej Juřík (25.09.2023)

Many journalists today are required to work on multimedia projects. Any journalism graduate should have the basic information about how these projects are created and what are some of the basic principles around them. Therefore this course introduces students to management of multimedia projects (websites, apps. etc.) and basic concepts of Project Cycle Management.

Note: In the school year 2023/24 This class should take place from Monday January 8th to Friday January 12th, 2024.

Aim of the course

Last update: Bc. Ondřej Juřík (17.09.2021)

The objective of this course is to familiarize students with various aspects of project management and give students the ability to apply these concepts as part of workshops and in their homework assignments.

Course completion requirements

Last update: Bc. Ondřej Juřík (17.09.2021)

This class requires a minimum of 70 points (out of 100) to pass. The points will be assigned in the following manner:

Attendance:  2 points per class - total 24 

Multimedia assignments (text, logo etc.)  - total 30

Mid-term test: max. 16 points

Project Presentation: max. 30 points (adjusted for each team member based on peer rating, so members that contributed more receive more points)

 

Literature

Last update: Helper (22.08.2019)

Texts for this class will be provided in a form of photocopies or downloaded pdfs. Although encouraged students are not required to buy the books.

Required reading:

FINNEY, Elaine England and Andy. Managing multimedia: project management for Web and convergent media. 3rd ed. New York: Addison-Wesley, 2002, xi, 340 p. McGraw-Hill "Demystified" series. ISBN 02-017-2898-2.

ROBERTS, Paul. Effective project management. Philadelphia, PA: Kogan Page, 2011, x, 291 p. ISBN 07-494-6158-6.

KEMP, Sid. Project management demystified. New York: McGraw-Hill, 2004, xi, 340 p. McGraw-Hill "Demystified" series. ISBN 00-714-4014-3.

The Philosophy of UI Design: Fundamental Principles. USA: Apple, 1992. Available at: https://developer.apple.com/library/mac/#documentation/UserExperience/Conceptual/AppleHIGuidelines/HIPrinciples/HIPrinciples.html#//apple_ref/doc/uid/TP30000353-TP6

NORMAN, Donald A. The design of everyday things. 1st Basic paperback. New York: Basic Books, 2002c1988, xxi, 257 p. ISBN 04-650-6710-7.

NIELSEN, Jacob. How Users Read on the Web. [online]. 1997. vyd. [cit. 2013-04-27]. Available: http://www.nngroup.com/articles/how-users-read-on-the-web/

Optional reading:

NIELSEN, Jakob a Kara PERNICE. Eyetracking web usability. Berkeley, CA.: New Riders, 2010, xix, 437 p. ISBN 03-214-9836-4.

SCHNEIER, Bruce. Secrets and lies: digital security in a networked world : [with new information about post-9/11 security]. Pbk. ed. Indianapolis: Wiley, 2000. ISBN 04-714-5380-3.

KAHN, David. The codebreakers: the story of secret writing. [Rev. ed.]. New York: Scribner, c1996, xviii, 1181 p. ISBN 06-848-3130-9.

NIELSEN, Jacob. Teenage Usability: Designing Teen-Targeted Websites. NIELSEN NORMAN GROUP. [online]. [cit. 2013-04-27]. Available at: http://www.nngroup.com/articles/usability-of-websites-for-teenagers/

CHOUINARD, Yvon. Let my people go surfing the education of a reluctant businessman. 6th ed. New York: Penguin, 2006. ISBN 01-430-3783-8.

HSIEH, Tony. Delivering happiness: a path to profits, passion, and purpose. 1st ed. New York: Business Plus, 2010. ISBN 04-465-6304-8.

HONEY, Peter. Improve your people skills. 2nd ed. [with extra material]. London: CIPD, 2001. ISBN 08-529-2903-X.

BRUCE, Anne. How to motivate every employee: 24 proven tactics to spark productivity in the workplace. New York: McGraw-Hill, c2003, ix, 48 p. ISBN 00-714-1333-2.

MEYER, Danny. Setting the table: the transforming power of hospitality in business. New York: HarperCollinsPublishers, 2008. ISBN 00-607-4276-3.

Teaching methods

Last update: Bc. Ondřej Juřík (17.09.2021)

The class includes both theoretical lectures and practical workshops. The concepts explained during lectures are applied in workshop assignments.

 

Workshops:

At the beginning of the class the students will select a project on which they will work as a team for the duration of the course. At the end of the course, each group will be required to show a semi-working prototype and present it to the rest of the class.

 

Sample of project for selection:

• section of newspaper website showing delays of main highways/train routes

• subsite of NGO website presenting cases of human rights abuses in a country

• subsection of a television site for a special event (Elections,Olympic Games etc)

• subsite of UN website presenting development of number of HIV in a continent

• students can suggest their project as well

• A list of projects from previous years can be found at:  https://ojurik.com/teaching/ ‎

Syllabus

Last update: Bc. Ondřej Juřík (17.09.2021)

Day 1 - Monday 

		Lectures (45 minutes)	Workshops (45 minutes)
9:00-10:30	1	Introduction to Managing Multimedia and Project Cycle Management	Project Selection/ Project Scoping Questionnaire
10:45-12:15	2	Project Cycle Management I (Scoping, Brainstorming, Proposal, Testing, Analyzing, Archiving)	Brainstorming /Project Management Tools/Setting up a website
12:15-13:00	Lunch Break
13:00 - 14:30	3	Human Oriented Design & User Interface,  Writing for Multimedia (do’s &, don'ts)	Multimedia Assignment 1 (text)
14:45-17:00	Individual and Group Work / Consultation

 

Day 2 - Tuesday

9:00-10:30	4	Proposal, HTML	Proposal, HTML 1
10:45-12:15	5	Hiring, Competitive Analysis, Graphics	HTML 2
12:15-13:00	Lunch Break
13:00 - 14:30	6	Management Styles (leadership, management styles, successful teams, motivation)	Competitive Analysis
14:45-17:00	Individual and Group Work / Consultation

 

Day 3 - Wednesday

9:00-10:30	7	Localization (adapting projects for other languages and cultures), Net Architecture, CMS	Working with Wordpress I
10:45-12:15	8	Legal Issues (contracts, privacy, GDPR)	Working with Wordpress II
12:15-13:00	Lunch Break
13:00 - 14:30	9	TOS, Copyright, Creative Commons, Digital Assets, Security (Backups)	Working with Wordpress III
14:45-17:00	Individual and Group Work / Consultation

 

Day 4 - Thursday

9:00-10:30	10	Midterm test Customers: Surveys, Presentations, Pitches	Surveys, Newsletters
10:45-12:15	11	Biz. Travel, Multi Language, Cloud Computing	Project proposal
12:15-13:00	Lunch Break
13:00 - 14:30	12	Stress (Load) Testing	Project pitch, Presentations
14:45-17:00	Individual and Group Work / Consultation

 

Day 5 - Friday

 

9:00-10:30

13

Team Project Presentation

Workshop Evaluation

 

 

Entry requirements

Last update: Helper (22.08.2019)

There are no special entry requirements.

Registration requirements

Last update: Helper (22.08.2019)

There are no special registration requirements.