Metriky úspěšnosti on-line marketingových projektů : využití služby Google Analytics
| Thesis title in Czech: | Metriky úspěšnosti on-line marketingových projektů : využití služby Google Analytics |
|---|---|
| Thesis title in English: | Performance metrics of on-line marketing projects : application of Google Analytics |
| Academic year of topic announcement: | 2009/2010 |
| Thesis type: | Bachelor's thesis |
| Thesis language: | čeština |
| Department: | Department of Marketing Communication and Public Relations (23-KMKPR) |
| Supervisor: | Mgr. Eva Máchová |
| Author: | hidden - assigned and confirmed by the Study Dept. |
| Date of registration: | 21.05.2009 |
| Date of assignment: | 21.05.2009 |
| Date and time of defence: | 14.06.2010 00:00 |
| Venue of defence: | IKSŽ Smetanovo nábř. |
| Date of electronic submission: | 16.02.2011 |
| Date of proceeded defence: | 14.06.2010 |
| Opponents: | Ing. Pavel Kot |