Thesis (Selection of subject)Thesis (Selection of subject)(version: 368)
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Relaunch zavedené značky na příkladu Benzina plus v roce 2008
Thesis title in Czech: Relaunch zavedené značky na příkladu Benzina plus v roce 2008
Thesis title in English: Relaunch of established brand shown on an example of Benzina in the year 2008
Academic year of topic announcement: 2009/2010
Thesis type: Bachelor's thesis
Thesis language: čeština
Department: Department of Marketing Communication and Public Relations (23-KMKPR)
Supervisor: Mgr. Daniel Köppl
Author: hidden - assigned and confirmed by the Study Dept.
Date of registration: 21.05.2009
Date of assignment: 21.05.2009
Date and time of defence: 15.06.2010 00:00
Venue of defence: IKSŽ Smetanovo nábř.
Date of electronic submission:16.02.2011
Date of proceeded defence: 15.06.2010
Opponents: Ing. Ladislav Kopecký
 
 
 
 
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