Marketing communication of running project - Sokolský běh republiky
| Thesis title in Czech: | Marketingová komunikace běžeckého projektu - Sokolský běh republiky |
|---|---|
| Thesis title in English: | Marketing communication of running project - Sokolský běh republiky |
| Key words: | marketing, komunikační mix, analýza, strategie, premiérová sezóna , běžecká událost |
| English key words: | marketing, promotional mix, analysis, strategy, premiere season, running event |
| Academic year of topic announcement: | 2019/2020 |
| Thesis type: | Bachelor's thesis |
| Thesis language: | angličtina |
| Department: | Management (51-400110) |
| Supervisor: | Mgr. William Morea Crossan, Ph.D. |
| Author: | hidden - assigned by the advisor |
| Date of registration: | 11.10.2019 |
| Date of assignment: | 11.10.2019 |
| Date and time of defence: | 25.08.2020 08:30 |
| Venue of defence: | FTVS UK, José Martího 269/31, Praha 6, U20, H246, Zasedací místnost katedry managementu |
| Date of electronic submission: | 15.07.2020 |
| Date of submission of printed version: | 15.07.2020 |
| Date of proceeded defence: | 25.08.2020 |
| Opponents: | Mgr. et Mgr. Ing. Daniel Opelík |