Marketingový mix společnosti FitBenefit
| Thesis title in Czech: | Marketingový mix společnosti FitBenefit |
|---|---|
| Thesis title in English: | Marketing mix of FitBenefit Company |
| Key words: | Marketingový mix, Produkt, Cena, Distribuce, Propagace, Lidé, Prezentace, Proces, 7P, FitBenefit, Kompenzační cvičení, Rehabilitace, Pracovní benefity |
| English key words: | Marketing mix, Product, Price, Place, Promotion, People, Physical Evidence, Peocess, 7 P‘s, FitBenefit, Compensatory exercises, Rehabilitation, Employee benefits |
| Academic year of topic announcement: | 2014/2015 |
| Thesis type: | Bachelor's thesis |
| Thesis language: | čeština |
| Department: | Management (51-400110) |
| Supervisor: | PhDr. Josef Voráček, Ph.D. |
| Author: | hidden - assigned by the advisor |
| Date of registration: | 02.03.2015 |
| Date of assignment: | 21.10.2015 |
| Date and time of defence: | 15.09.2016 09:00 |
| Venue of defence: | FTVS UK,José Martího 31,Praha 6, U20, H276, Zasedací místnost katedry managementu |
| Date of electronic submission: | 23.08.2016 |
| Date of submission of printed version: | 23.08.2016 |
| Date of proceeded defence: | 15.09.2016 |
| Opponents: | Mgr. Andrej Višněvský |