Archetypy značek TOP 10 českých sportovců
| Thesis title in Czech: | Archetypy značek TOP 10 českých sportovců |
|---|---|
| Thesis title in English: | Brand archetypes of TOP 10 czech athletes |
| Key words: | archetyp, sportovní značka, osobnost značky, image značky |
| English key words: | archetype, sports brand, brand personality, brand image |
| Academic year of topic announcement: | 2021/2022 |
| Thesis type: | Bachelor's thesis |
| Thesis language: | čeština |
| Department: | Department of Sport Management (51-300100) |
| Supervisor: | PhDr. Josef Voráček, Ph.D. |
| Author: | hidden - assigned by the advisor |
| Date of registration: | 31.03.2022 |
| Date of assignment: | 31.03.2022 |
| Date and time of defence: | 01.09.2023 09:00 |
| Venue of defence: | U20, H246, Zasedací místnost katedry managementu |
| Date of electronic submission: | 30.06.2023 |
| Date of submission of printed version: | 03.07.2023 |
| Date of proceeded defence: | 01.09.2023 |
| Opponents: | PhDr. Mgr. Ing. Daniel Opelík, Ph.D. |