Marketingová strategie sportovní akce Gigathlon Czech
| Thesis title in Czech: | Marketingová strategie sportovní akce Gigathlon Czech |
|---|---|
| Thesis title in English: | Marketing strategy of the Gigathlon Czech sport event |
| Key words: | Gigathlon Czech, marketingová komunikace, cenová strategie, extrémní závody |
| English key words: | Gigathlon Czech, marketing communication, pricing strategy, extreme races |
| Academic year of topic announcement: | 2016/2017 |
| Thesis type: | diploma thesis |
| Thesis language: | čeština |
| Department: | Management (51-400110) |
| Supervisor: | PhDr. Josef Voráček, Ph.D. |
| Author: | hidden - assigned by the advisor |
| Date of registration: | 25.04.2017 |
| Date of assignment: | 25.04.2017 |
| Date and time of defence: | 15.01.2019 09:00 |
| Venue of defence: | FTVS UK, José Martího 269/31, Praha 6, U20, H276, Zasedací místnost katedry managementu |
| Date of electronic submission: | 13.12.2018 |
| Date of submission of printed version: | 13.12.2018 |
| Date of proceeded defence: | 15.01.2019 |
| Opponents: | doc. RNDr. Bohumír Štědroň, CSc. |