Marketingový výzkum spokojenosti diváků Hokejové bitvy
| Thesis title in Czech: | Marketingový výzkum spokojenosti diváků Hokejové bitvy |
|---|---|
| Thesis title in English: | Marketing research of spectators satisfaction with Hokejová bitva |
| Key words: | Spokojenost zákazníka, zákazník, sportovní akce, kvalita služby. |
| English key words: | Customer satisfaction, customer, sports event, quality of services. |
| Academic year of topic announcement: | 2012/2013 |
| Thesis type: | Bachelor's thesis |
| Thesis language: | čeština |
| Department: | Management (51-400110) |
| Supervisor: | doc. PhDr. Jan Šíma, Ph.D. |
| Author: | hidden - assigned by the advisor |
| Date of registration: | 18.03.2013 |
| Date of assignment: | 06.06.2013 |
| Date and time of defence: | 17.09.2015 11:20 |
| Venue of defence: | FTVS UK |
| Date of electronic submission: | 25.08.2015 |
| Date of submission of printed version: | 25.08.2015 |
| Date of proceeded defence: | 17.09.2015 |
| Opponents: | doc. RNDr. Bohumír Štědroň, CSc. |