New Media And Convergence Culture - JMM013

• Anglický název: New Media And Convergence Culture
• Zajišťuje: Katedra mediálních studií (23-KMS)
• Fakulta: Fakulta sociálních věd
• Platnost: od 2009 do 2009
• Semestr: letní
• E-Kredity: 6
• Způsob provedení zkoušky: letní s.:
• Rozsah, examinace: letní s.:2/0, Zk [HT]
• Počet míst: neurčen / neurčen (neurčen)
• Minimální obsazenost: neomezen
• 4EU+: ne
• Virtuální mobilita / počet míst pro virtuální mobilitu: ne
• Stav předmětu: zrušen
• Jazyk výuky: angličtina
• Způsob výuky: prezenční
• Způsob výuky: prezenční
• Poznámka: předmět je možno zapsat mimo plán; povolen pro zápis po webu
• Garant: historický záznam

Anotace

Poslední úprava: SVELCH (18.02.2010)

This course focuses on the recent changes in media cultures across the globe. User participation, fan communities and social networks are starting to play a major role in news, entertainment and business, and the traditional media are trying to accommodate to the situation and exploit them. The course traces the origins and tracks the development of the convergence between niche and mainstream, commercial and non-commercial, user-generated and professional contents and services. The course is based on readings from contemporary media theorists and critics.

Sylabus

Poslední úprava: SVELCH (12.03.2010)

The class is in the form of lecture interspersed with discussion on readings and on the current topics in new media. The students are required to be prepared for discussion, do the reading, write a short blog post about a new media topic of their interest and write a 10-15 page essay. Examples will be given from all kinds of new media from all parts of the world. The list of topic and readings follows. All readings will be available in the University's information system.

1. Approaches to media change

Henry Jenkins: Convergence Culture

Walter Benjamin: Work of Art in the Age of Mechanical Reproduction

Video: McLuhan on YouTube, Videodrome

2. Visions of digital technologies

Vannevar Bush: As We May Think

William Gibson: Burning Chrome

Video: Tron

3. Web 1.0 versus Web 2.0, metainformation, crowdsourcing, critique of Web 2.0 economy

Tim O'Reilly: Web 2.0

Cory Doctorow: Metacrap

Van Dijck - Nieborg: Wikinomics and its discontents

4. Collective Intelligence, Wikipedia

Lévy: Collective Intelligence

5. Produsage, content sharing

Axel Bruns: Produsage

6. User-generated content and online folklore

Jean Burgess - Joshua Greene: YouTube

7. Transmedia

Henry Jenkins: Transmedia 101

Henry Jenkins: Aesthetics of Transmedia

8. Spreadable media

Henry Jenkins: If It Doesn't Spread, It's Dead

9. Social networks

Danah Boyd: Why Youth Heart Social Networks

10. New Media and Democracy

Cass Sunstein: The Daily We

Yochai Benkler: Wealth of Networks

11. (Optional topics: Virtual worlds, video games)